Sedley Place Digital is often called upon to provide strategic consultancy related to online projects. Comet Electrical asked us to help troubleshoot and number of their brands.

Each of the projects undertaken for Comet were as part of a research process to help improve customer service and online experience. With such a diverse customer base the projects involved a range of services from competitor benchmarking, one-to-one usability testing, expert website evaluation and online focus groups.

The deliverables were a series of detailed recommendations covering every aspect of the online experience. The outcome for Comet was clear guidance that helped them understand user requirements whilst rebranding and refining there online offering.